Do you remember The Judderman?  It was an ad for Metz schnapps drink, aired in 2000 in cinema and on tv.  What a glorious collection of uncanny tropes it is!

The style of the commercial is reminiscent of early European cinema.  It’s shot in flickering black and white, the camerawork is shaky, and it looks as if it’s an old print that needs to be restored.  The background music is discordant, with the flavour of a creepy fairground calliope.  The voice-over is supplied by a lady called Alicia Suszka Fielder, who is half-Polish and half-Czech, and who brings an exotic account to her recitation of the warning

Beware the Judderman, my dear, when the moon is fat.

Sharp of tongue and spindle-limbed he is, and cunning,

With sweetened talk of schnapps and Metz, and the deliciousness of judders.

But schnapps, though sweet, has teeth, my love, and sharpened ones at that.

Beware the Judderman, my dear, when the moon is fat.

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